Emily Isom and Diane Follin
Our Story For as long as I can remember, I’ve been drawn to creating—working with my hands, noticing small details, and finding joy in bringing something beautiful into the world. Flowers became a natural extension of that love. They carry emotion, mark life’s most important moments, and have a way of saying what words sometimes can’t. River City Florals grew out of that passion: a desire to create thoughtful, artful arrangements that feel personal, intentional, and full of care. Every bouquet is designed with purpose—never rushed, never generic, always made with the recipient in mind. Alongside me in this journey is my aunt and business partner, Diane. While this dream began with my love for flowers, it has been strengthened and supported through our family partnership. Together, we bring different strengths to the table, united by a shared vision of building something lasting—something that serves people well and adds beauty to everyday life.
308 Craghead St
104
Danville
VA
Monday
Closed
Tuesday
-
Wednesday
-
Thursday
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Friday
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Saturday
10 AM - 2 PM
About River City Florals
About River City FloralsRiver City Florals was born from a deep love of beauty, creativity, and community—and from the belief that flowers are more than something you send; they’re something you feel.
This shop is family-owned and locally rooted, built on a shared desire to create something meaningful for our community. While the heart behind River City Florals began as a personal passion, it has grown into a partnership grounded in trust, encouragement, and a shared commitment to doing things well—and doing them with heart.
More Than Flowers
At our core, River City Florals is about connection.
Connection to our community.
Connection to life’s meaningful moments.
Connection to the people who walk through our doors.
We believe in shopping local, showing up for our neighbors, and creating a space that feels welcoming and genuine. Whether you’re celebrating, grieving, saying thank you, or just bringing a little beauty home, you matter here—and so does your story.
Our Promise
When you shop with River City Florals, you’re not just ordering flowers.
You’re supporting a small, family-owned business that values quality, intention, and heart.
We’re so glad you’re here. And we can’t wait to create something beautiful for you.
Where we deliver
River City Florals delivers to the following cities: Danville, Providence, Schoolfield, Milton, Estelle, Ringgold, Pelham
